Direct Marketing Observations

JULY 12, 2010

Let’s say I’m in a need of a social media company or consultant, and that business claims to be all things social. Before I get to that, let me first offer up that I know that there are lots of good, solid social media consultants and companies who do great work. What do you do? What would you do? You check them out right?

Consultant 159

Consultant Company Social Media Remix 159

Direct Marketing Observations

MARCH 18, 2010

because you want to be able to monitor and listen to conversations about you, your product, your company, your industry, your customers and your competition. 3) Create a Linkedin profile. Pay particular attention though, to the Question/Answer section of Linkedin. Setup is minimal. About an hour. Value begets value.

Social Media 168

Social Media Tweetdeck LinkedIn Social Networking 168

Direct Marketing Observations

JULY 6, 2010

Which one is going to have the largest impact on your company? The reasons could be limited resources, limited time, money or whatever-but you just don’t go and jam a generic social solution into every company just because they want one. Tags: Social Networks Facebook YouTube Linkedin Twitter social media marc meyer.

Social Media 143

Social Media Wiki Social Bookmarking Flickr 143

Direct Marketing Observations

APRIL 4, 2011

In the larger picture of the social web though-there is Facebook, Twitter, Linkedin, YouTube and blogs. Consider the following statements: “We have a blog, come read it and find out cool stuff about our company&#. But we weren’t competing for the same eyeballs and ears, so it didn’t matter.

Patterns 162

Patterns Hashtag Microsoft YouTube 162

Direct Marketing Observations

NOVEMBER 2, 2012

Does Facebook, Twitter, Linkedin, Youtube, Tumblr, WordPress, Posterous, Typepad, Flickr and Evernote amongst others, charge to use their platforms at an entry level? The same holds true for a lot of people and companies in tech. It’s actually been gasoline on an open flame.

Posterous 162

Posterous Tumblr Flickr WordPress 162

Direct Marketing Observations

MAY 20, 2011

It’s sexy to say that the recent valuations of social networking companies and platforms is very similar to the dot com bubble valuations. Except, it was easy to see back then ( or is that now?)

Social Media 176

Social Media Social Networking Buy Sites 176