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How to work with social media agencies (and where teams always go wrong)

Sprout Social

Most companies employ a social media agency to fill some sort of gap: the company does not have enough in-house resources or lacks the in-house expertise. Whatever the reason, companies using agencies for social media work often botch both the relationship and the work. Be specific. Creating content?

Team 124
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Todays #SocialMedia Tweetchat Topic: The Social Media RFP: How to Get the Best Results

Direct Marketing Observations

If you want to purchase an accounting system, customer relationship manager (CRM) or enterprise resource planning (ERP) platform for your company, it’s a pretty established process. Now, if you want to source some external help for social media, well that’s a different story. Where to Start?

RFP 159
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IT'S NO LONGER OUR DECISION

Myrland Marketing

I think we are in the midst of several worlds co-existing in Social Media. I also agree social media is here to stay and will continue to grow in leaps and bounds. They do everything via social media. I agree with Deb about how social media has revolutionized how we communicate and connect with our audience.

RFP 77