Jason Yormark

JULY 22, 2009

By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. The companies that have had the most success in community building are the ones who have real people acting on behalf of these companies, engaging with users on a regular basis.

Communities 190

Communities Tools Strategy Message Boards 190

Harp Interactive

OCTOBER 9, 2009

Build community platforms around real communities of shared interest. Help companies participate in existing social networks, and build relationships on their turf. Build conversation maps for your customers using Technorati.com , Google Blogsearch, Summize, and FriendFeed. Improve customer retention?

Social Media 232

Social Media Press Release Marketing Widget 232

Sprout Social

AUGUST 2, 2022

Community platforms work in the same way, putting the focus on interpersonal relationships. There are few passive observers in a community. Community platforms and features leave space for real conversation. A creator or brand marketer might start the conversation, but the community members dictate where it goes.

Communities 108

Communities Social Media Community Platforms Platform 108