Communities Fashion Focus Group Sentiment 
Hootsuite
APRIL 26, 2023
That’s why marketers regularly conduct market research, investigating industry trends, gathering feedback, and surveying focus groups to try and glean whatever information they can. This information can help businesses understand their overall audience demographics and brand sentiment.
Hootsuite
APRIL 11, 2022
Since implementing an intelligent retail bot, fashion retailer Groupe Dynamite’s traffic increased by 200% , and chat now makes up 60% of all of their customer interactions. Monitor brand sentiment. Sentiment analysis consists of three categories: positive, negative, and neutral.
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