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Direct Marketing Observations

Communities

Crowdsourcing

14 Quick Tactics to Encourage Corporate Social Media Adoption

Direct Marketing Observations

FEBRUARY 5, 2010

What we have here is the full circle of social media; crowdsourcing, participation, sharing and invaluable input from peers, consultants and practitioners of what works-all for the benefit of quick internal corporate adoption. What’s great about this list? Where are the conversations? Find them. not all SM is external.

Social Media

Social Media Case Study Crowdsourcing Hashtag

What Social Media Lesson Did Gap Learn?

Direct Marketing Observations

OCTOBER 12, 2010

They decided to go from this… To this… Ouch… Without really knowing the full back story but having a good feel for when major retailers and companies crowdsource new ideas, I think it’s safe to say that Gap really didn’t reach out to its user base to find out what they might think. “ So. lesson learned?

Social Media

Social Media Crowdsourcing Retail UGC

Direct Marketing Observations

14 Quick Tactics to Encourage Corporate Social Media Adoption

What Social Media Lesson Did Gap Learn?

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