Social Media Definitions: KPIs and Other Valuable Terms to Know
Ignite Social Media
FEBRUARY 11, 2021
LinkedIn: 3 seconds Twitter and Pinterest: 2 seconds while at least 50% of the content is in view Reddit & Snapchat: Once the video starts playing, the view is counted Video View Rate: Measures the attention given to video content. Cost-Per-Acquisition (CPA): The aggregate cost to acquire a customer through a campaign.
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