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Poor Social Responsiveness Risks Tarnishing a Brand’s Image

Techipedia: Tamar Weinberg

While smaller companies will struggle to maintain the level of content creation that large corporations with extensive marketing budgets can, they are at no significant disadvantage when it comes to using social media for community building and customer service. Use data analytics to monitor sharing and customer sentiment.

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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

by Tamar Weinberg on July 8, 2008 Share With many individuals finding great success with social media (and as an aside, a basic understanding of search engine optimization ), they immediately consider themselves social media marketers and consultants (as well as seasoned SEOs) and offer to sell their promotional services. Others aren’t.

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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

Your strategies must employ content creation, community management, local/maps optimization, among others. Link Building in 2011 : This is an interview with 2 known link builders on the impact of SEO and links. 99 Ways to Build Links by Giving Stuff Away (and Improve Your Brand Too) : Want to build links?

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