The Marketing Blog

AUGUST 19, 2007

38 am Chak de India : Marketing Opportunity for India’s National Game Jump to Comments “Chak de India&# is a big hit and experts are terming it as Shahrukh Khan’s best movie ever. Probably it is time for Indian sports authorities to get into the act and ride on the movie’s success. I watched it for 5 times!

Web 2.0 100

Web 2.0 Sports Startup Film 100

The Marketing Blog

SEPTEMBER 10, 2009

47 pm Royal Challengers Bangalore Fanatic Fans Challenge Jump to Comments Good friend Nidhi Makhija who works for a digital agency called Experience Commerce just sent me an email about the social media campaign for IPL’s Royal Challengers Bangalore , called the RCB Fanatic Fans Challenge.

Web 2.0 109

Web 2.0 Startup FeedBurner Case Study 109

The Marketing Blog

NOVEMBER 25, 2007

28 am Fastrack Adopts Social Media Jump to Comments For B-School students this seems to be a perfect case study in the making. The site has been given the shape of a blog (why are comments closed?) For passionate bikers and sports watch lovers there’s a Fastrack group on Facebook. traits in media.fastrack.in

Social Media 100

Social Media Web 2.0 Startup Flickr 100