Remove Campaign Remove Klout Remove Social Capital Remove Social Networking
article thumbnail

Will You Abandon Your Friends to Seek Real Relevance

Convince & Convert

Brian: I’ve studied this actually, the idea of social network fatigue. There’s a lot of conversation these days about influence or outreach and Klout , with Klout’s new algorithm change recently. That is the difference between social capital and influence, because they’re very different.

Klout 122