Campaign CPM Mobile Yahoo 
Convince & Convert
MAY 21, 2013
Let’s take a quick look at six things you can do to get more out of your Facebook campaign right now. If you’re advertising a Facebook Page, Event, or App, and you don’t pay close attention, you might think you’re only option is to let Facebook optimize your ad on a CPM basis. Promote Your App With Mobile App Install Ads.
Convince & Convert
JULY 23, 2013
Over the past year, there has been a lot of venom thrown at display ads: people are saying that they don’t work on desktop and that they won’t work on mobile devices. Let’s take a look at five mistakes that are killing many of today’s display advertising campaigns. Image via BigStockPhoto.com. 2) Analyzing the Wrong Metrics.
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