How to Promote Your Content Across Owned, Earned, and Paid Media
Convince & Convert
JUNE 12, 2013
Most companies have: Some sort of social media presence (be it Facebook, Twitter, LinkedIn, Pinterest, Tumblr, etc.). Content marketers should develop a plan to promote their content in a unique, platform-native way across all of these assets. Most direct marketing advertisement methods (paid search, etc.)
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