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5 Advanced Lessons from Content Marketing World 2013

Writtent Blog

In industry influencer Doug Kessler’s talk at the show, he stated that the biggest challenge in the marketing industry was “an over-reliance on competent, professional, well-made, on-strategy content.” Think Like a Sports Coach. Midfielders: Tenacity and team support. Wait, what? Fullback: Strong, athletic, and intelligent.

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