BuzzStream Company Compete Social Networking 
Sprout Social
AUGUST 23, 2016
However, social media can benefit businesses of any size. Many small- and medium-sized companies see growth in brand awareness, site traffic, shares and customer engagement when there’s a plan in place. Social Media for Business by the Numbers. The lower barrier to entry make it possible for any business to compete.
Techipedia: Tamar Weinberg
APRIL 14, 2010
However, to some, social media is a fleeting trend. That’s because social media marketing experts found success early on since social media relationship building was simply easier. Back then, companies who were engaged were genuinely involved because they wanted to build strong valuable relationships.
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