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Social Media Definitions: KPIs and Other Valuable Terms to Know

Ignite Social Media

FEBRUARY 11, 2021

Cost-Per-Click (CPC): The aggregate cost of each click within a campaign. Cost-Per-Acquisition (CPA): The aggregate cost to acquire a customer through a campaign. Metro Survey/Statistical Area (MSA): correspond to the federal government’s Metropolitan Areas. Link Clicks CPC CTR View completion rate Site Traffic.

Social Media

Social Media CPC CPA Aggregator

Facebook advertising cost: Everything you need to optimize your ROI

Sprout Social

SEPTEMBER 6, 2018

Cost Per Click (CPC) : If your campaign is set to charge for clicks (users have to click on an ad), then the CPC will be your metric. This is most often measured for brand awareness. This is most often measured for brand awareness. CPC across all industries. CPC in apparel to a high of $3.77 Time of year.

Cost

Cost ROI Advertising CPM

Social Media Definitions: KPIs and Other Valuable Terms to Know

Facebook advertising cost: Everything you need to optimize your ROI

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