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Weekly Roundup: Unsung Heroes

Waxing UnLyrical

As I wrote yesterday’s post, and then read through the comments, I re-learned a lesson I thought I’d already learned: that the community you are trying to build is great; but the community you have is even more important. Determining the business value of HootSuite Pro , by Joe Hackman. Say hello to Joe.

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7 Reasons To Add Amplify To Your Social Networks

Waxing UnLyrical

It really is a conversation platform. What’s really cool about Amplify is that when you want to start a conversation, you have 1,000 characters with which to do it. More often than not, I’ve found sharing those thoughts is what sparks conversation. I know we can do that for Twitter through HootSuite, etc.,

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12 Reasons Your Business Needs a Social Media Marketing Program.

Saying It Social

Own your brand’s social presence: If you don’t create official channels online, it’s only a matter of time before your customers/clients do it for you and create their own profiles and communities around your brand. Take your message directly to consumers: Social media tools enable you to directly engage consumers in conversation.

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On Lists, Their Importance, And How To Get On One

Waxing UnLyrical

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali On Lists, Their Importance, And How To Get On One February 8th, 2011 Tweet This post has been about a year and a half in the writing. The main reason is Hootsuite doesnt connect with Twitter for Lists.

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Like Stuff On Facebook? Say Cheese, You're An Ad!

Waxing UnLyrical

First, because I rarely use Twitter’s web interface, and second, because the minute I see a “promoted tweet,&# even if it’s on HootSuite, I pretty much tune it out. Cheers, Sheldon, community manager for Sysomos ([link] Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" pts Settings. Wanna Subscribe?

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