Convince and Convert Blog: Social Media Strategy and Social Media.
Convince & Convert
SEPTEMBER 21, 2010
At SXSW, each attendee had their unique QR code printed on their name badge. Smart phone-toting attendees could snap a photo of each others’ code, and instantly follow one another within the my.SXSW social network. As David Meerman Scott acknowledged in his session Tuesday, “What does social media even mean?&#
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