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Search Engine Statistics:: Google's share dips

The Marketing Blog

Sector wise trends : If we look at vertical searches, all is not lost for Google as they continue to rise in Automotive, Shopping and travel verticals. Google’s percentage of upstream traffic grew for the Automotive, Shopping and Travel categories. Search saw gains in the Automotive category. Theme: Pressrow.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. While three-quarters of marketers consider measurement of social media impact important, 70% say that measuring those results is difficult. Visual.ly ).

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10 Community Manager Responsibilities that Don't Involve Twitter.

Techipedia: Tamar Weinberg

Social Media isn’t only Social Networks. Larger companies may mobilize a large fundraiser, but smaller companies can host smaller community drives as well. Do the same thing for your social networks, and your other interactions. Make their experience with you as sweet as possible.

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How Ford Can Ramp Up It's Social Media Turnaround Story of 2009.

Bare Feet Studios

Caveat: My father worked for Ford for 37 years, retiring as Vice President of Marketing worldwide, so I was raised in the automotive business. Let customers rate dealers on a factory-hosted blog and use the marketplace to create awards and process improvements from the ground up. This is social web 101.