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Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Convince & Convert

MAY 20, 2012

The social media software industry offers some amazing functionality, but it suffers mightily from murky messaging and customer confusion. The truth is, many marketing professionals do not know what this software can do, much less what specific companies’ versions can do. The 5 Categories of Social Media Software.

Crimson Hexagon

Crimson Hexagon Software Social Media Attensity

Sysomos Acquired By Marketwire

Dave Fleet

JULY 5, 2010

Jive Software. First reported by the Startup North blog , the news was later confirmed by Sysomos, although their blog comment and tweet have both since been deleted. Indeed, analysts like Altimeter’s Jeremiah Owyang have been commenting on the consolidation trend for a while. Acquired by. January 2010. February 2010.

Sysomos

Sysomos Alterian Filtrbox Attensity

Clearing Clouds of Confusion – the 5 Categories of Social Media Software

Sysomos Acquired By Marketwire

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