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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

OCTOBER 15, 2010

Think of Wal Mart or Astroturfing. Marketers are realizing that Twitter is a consumption vehicle for content and thus they are catching on in continuing to push out content- but they realize they must disguise the content in a way that is appealing and doesn’t seem hook ladened. Get serious about mobile. Your competitors?

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

JULY 8, 2009

Second – Conflicts of Interest As bloggers, podcasters, marketers and PR professionals adopt social media tools and tactics, they are often caught in the middle of problematic situations. The Word of Mouth Marketing Association (WOMMA) has an extensive code of ethics here. See “Astroturfing&# above for more.

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