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7 Tips for Staying on Top of the Social Wave

Direct Marketing Observations

We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? Think of Wal Mart or Astroturfing. 3) Mobile will be THE social platform.The global mobile market is expected to reach $1 trillion by 2015. Get serious about mobile. Get serious about mobile.

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Ethics in Social Media: A Glossary | Bare Feet Blog

Bare Feet Studios

One of the better known cases was “Janet&# who created a Twitter profile for Exxon Mobile. See “Astroturfing&# above for more. Its a cool system we think for sharing information and compensation. Here’s a good example of a PR professional (Todd Defren) who discloses when he is Twittering on behalf of a client.