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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

The majority (as much as 70%) is “dark social”—links shared through email or instant messaging that generally get lumped in with “direct” traffic in analytics programs like Google Analytics. ( The most popular type of content: white papers, read by 88% of buyers. The Atlantic ).

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From Shared Databases to Communities of Practice: A Taxonomy of Collaboratories

Buzz Marketing for Technology

Projects such as the VANTH biomedical engineering collaboratory (Brophy, 2003) have spent a great deal of up-front time negotiating goals, and project staff have spent much time and energy developing cross-site assessments with good success, demonstrating viability. IEEE Engineering in Medicine and Biology Magazine, 22 (4), 39-46.