Is Social Media Too Big For Its Britches?
Convince & Convert
APRIL 22, 2010
Brand Communities Take your best customers – the 1% that really give a damn about you – and activate them. Certainly, brand communities like My Starbucks Idea and Fiskateers are successful in this arena – and we’ll soon see many more companies using their Facebook fan pages in this fashion. Thanks @jaybaer! |
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