Bill Hartzer

MAY 26, 2010

Trackur – With Trackur you can get social monitoring tools in just 60 seconds, but the amount of market data you can collect after setup is mind boggling. Some of the great things about this social media monitoring site is that it has tools that companies can use to automate their online reputation tracking system.

Cymfony 152

Cymfony Social Media Tools SM2 152

Convince & Convert

FEBRUARY 23, 2010

One company I know of discovered that after two or three months of customer-retention-focused outreach answering questions and resolving issues via social media, their brand's negative sentiment was increasing in the monitoring tool. CRM systems help track every aspect of a customer through sales and into ongoing support.

Social Media 118

Social Media Strategy Social CRM Company 118

Convince & Convert

SEPTEMBER 21, 2010

Sentiment: How much are you willing to automate verse check by hand? Is that a recent add to the system? link] Katie Van Domelen I actually haven't used SM2 since it switched from Techrigy to Alterian so I had to call them and ask a few questions to refresh my memory. In other words, how accurate does it need to be?

Social Media 158

Social Media Radian6 Strategy SM2 158