HOW TO: Guide to Performing Website Audits
Techipedia: Tamar Weinberg
DECEMBER 13, 2011
Over the past several years, Google and Bing have released guidelines for webmasters to make websites more crawlable. This is a consolidation of all the guidelines released by Google and Bing over the years to improve onsite optimization. Duplicate content on pages is another way to get on Google’s black list.
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