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How to Promote Your Content Across Owned, Earned, and Paid Media

Convince & Convert

You’ll also want to email a link to your list (sometimes in a larger newsletter). At BuzzStream, we’ve found that sharing our best content with our customers via email is an excellent way to get social distribution. Prominent Placements on Aggregator Sites Like HackerNews, Reddit, etc. Earned Media: Embracing the Echo Chamber.