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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

Why web presence optimization metrics are vital: half of marketers say tightening integration between social media and traditional marketing is a key goal for 2013, yet nearly a third identify that as one of their top social marketing challenges, and a whopping 57% way measuring social ROI is a challenge. Think AdWords isn’t important?

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A Guide to Conversion Rate Optimization Tool Categories

Razor Social

Since every conversion represents either direct or future revenue, increasing conversion rate is a fool-proof method to maximize your website ROI and drive business growth. Formstack – This is a great tool for building any type of online forms, including contact forms, newsletter sign-up, event registration forms, surveys, etc.

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

Marketing Salary Survey: Social Media Marketing by Aquent. According to an ExactTarget survey, Twitter users who follow a brand are more than twice as likely as Facebook users who “like” a brand to say they are more likely to purchase from the brand after becoming a social media follower. How much are you worth? by eMarketer.

Research 210
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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity SMM

Interactive Content: Three experts predicted greater use of interactive content like online calculators, surveys, and quizzes, as well as infographics (or interactive graphics, like this one on martech tools ) in order to keep site visitors engaged. ” — 5 Marketing Trends That Should Influence Your 2018 Budget , ContentStandard.

B2B 293
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Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

The newsletter, which was sent within the first week of the month, would include new research findings from surveys conducted by research groups such as the Pew Research Center, new discoveries from a marketing firm’s eye tracking study, or data that was recently culled across a multitude of SEO agency case study reports. Simple, right?

Marketing 264
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Best Social Media Stats and Market Research of 2010 (So Far)

Webbiquity SMM

National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. National Survey Finds Majority of Journalists Now Depend on Social Media for Story Research by Cision. Second, social media and search are rated more influential by younger buyers and high-income consumers than by other groups.

Research 191
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Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Paid search ads, however, still outperform both. ” Although B2B marketers are increasingly using social media channels in their marketing and PR efforts, however, Adam notes that “75% of B2B marketers who conduct social marketing say they do not measure the ROI of their social marketing programs.”