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Major Social Media Acquisitions: 3 Must-Reads

Firebelly

Here are 3 must-reads on some of the larger acquisitions and, more importantly, why these companies feel the need to become more social. Salesforce Buys Buddy Media To Ride Social Media Marketing Wave. Buddy Media enables its clients to listen, engage, gain insight, publish, advertise and measure social marketing programs.

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Grow Your Wiki

Buzz Marketing for Technology

advertising. Social Enterprise: Interview with 7thFloor Magazine. The current issue of 7thFloor , an italian business magazine, includes an interview with the speakers from the International Forum on Enterprise 2.0. Buy the book | Learn More. Buy the book. 21 days of wiki adoption. Barack Obama. BlackBerry.

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This Week in Social Media – 5/29/2013

Social Media Marketing

Not too surprising is the fact uncovered by Forrester Research and Kenshoo, in which they found that more brands rely on branded pages (73%) than paid advertising (56%) on Facebook. The authors note that brands could be doing better by implementing targeted advertising. It''s the reality of the world we live in.