Your Blog as Part of an Overarching Business Strategy
ProBlogger
OCTOBER 14, 2014
In a 2012 HubSpot study , 62% of respondents claimed to run a company blog. Or to showcase your products a little bit more, all while still offering value to your readers and not just babbling advertising copy. I’ll bet my lunch that it’s not an advertising catalog or a constant “look how awesome we are”. And I stick to that.
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