BrightEdge Awarded Patent for Operationalizing SEO
Bill Hartzer
APRIL 13, 2012
The patent, #8,135,706, is titled “Operationalizing Search Engine Optimization,” and grants BrightEdge the ability to use its unique method for measuring share of voice in search engine rankings. The number and types of digital channels that a marketer can leverage to out-rank their competition has exploded.
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