2016 Holiday Social Ad Spend; What We’ve Learned
Ignite Social Media
JANUARY 25, 2017
That said, retails sales for the holiday season didn’t hurt as they were up 4% over 2015 to $658.3 For instance, if you separate by age group, you can see which one has a larger cart size and change your approach to maximize sales. That includes $122.9 billion in non-store sales which experienced a 12.6% increase from the year prior.
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