7 Tips for Staying on Top of the Social Wave
Direct Marketing Observations
OCTOBER 15, 2010
1) Look for more content to be produced by “others”. This means look for the rise of the professional content creators masking as citizen journalists. We used to marvel at UGC, but what is it when large organization start to pass their content off as UGC? Think of Wal Mart or Astroturfing. What are you waiting for?
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