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Experiment: Do Photos With People Perform Better on Instagram?

Hootsuite

Back in 2014 (a generation ago, in social media years), researchers from Georgia Tech looked at 1.1 Face photos also were 32% more likely to snag a comment , too. But here’s the breakdown of my top 20 most liked and the top 20 most commented photos. Most-commented photos. Most-commented photos. Astroturf.).

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