2013 Microblogging Strategy Tumblr 
Hootsuite
APRIL 6, 2023
Tumblr and the age of the microblog (2007) In 2007, the social network described as “Twitter meets YouTube and WordPress” came a-tumblin’ along when 17-year-old David Karp launched Tumblr from his bedroom. Apparently, A LOT of people (like 45 million unique viewers by 2013 ) love watching live-streamed video games.
Webbiquity SMM
FEBRUARY 7, 2012
Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. Nearly half (47%) admit a social plan is necessary but not a strategic priority and 19% say social business strategy is simply not necessary.” Only about 10% of CMOs say that social marketing efforts are integrated with their overall marketing strategies.
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