Is Marketing About To Get Really Creepy Or Really Good?
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MARCH 28, 2013
Apple acquired a company last week. On March 23rd, 2013, The Wall Street Journal reported that Apple acquired a company called WiFiSLAM for an estimated $20 million (not bad for a two year old company with just a handful of employees that includes some ex-Googlers). This is more than a defensive move for Apple.
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