102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)
Webbiquity SMM
JANUARY 2, 2013
Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. The automotive (14%) and banking sectors (14%) were the least likely to have separate strategies in place.
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