Automation in Public Relations Measurement: Yea/Nay?
Waxing UnLyrical
NOVEMBER 18, 2010
Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Automation in Public Relations Measurement: Yea/Nay? Vendors often report “accuracy” percentages around the 70%-90% range, but these numbers are deceptively high. CARMA said: Nay!
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