Laurel Papworth

NOVEMBER 3, 2009

Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. An overview of social media monetization revenues. API Widget Economy: Social Media Business Ep.003

Widget 88

Widget API Social Media Hotels 88

Techipedia: Tamar Weinberg

JULY 21, 2009

Social media, quite simply, relates to the usage of content created by easily accessible publishing technologies (social media sites such as Facebook or Twitter, photo publishing sites such as Flickr, video sites like YouTube and Vimeo) that is generated by the hundreds of millions of consumers utilizing these technologies.

Social Media 153

Social Media Strategy Marketing Vimeo 153

Convince & Convert

MAY 26, 2010

Stelzner on Vimeo. What you’re doing on Twitter isn’t a social media strategy, it’s a tools strategy. Create a social media steering group (cross-functional) for your company. Companies are starting to think of Facebook as a natural piece of the conversion funnel, not just as a free-standing silo.

Social Media 135

Social Media Consultant Video Strategy 135

Laurel Papworth

NOVEMBER 22, 2009

We look at Freemium revenue in social networks and online communities including asking that: if freemium is the business model of giving it all (or most) of the services away for free , how can you then charge for it? Freemium Revenues: Social Media Business Ep.004 004 from Laurel Papworth on Vimeo. advertising?

Social Media 98

Social Media Social Networking Flickr Vimeo 98

Social Media Strategery

APRIL 2, 2010

Before you start thinking that just because you work in an office that still only has Internet Explorer 6, and any social media knowledge is just going to blow everyone away, take a look through some of these influential documents on what the government is doing in this area. Many of the points are still valid. Hope this helps.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138