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What Traits Define a Social Media Marketer?

Techipedia: Tamar Weinberg

Many companies just see this as a new avenue to push existing traditional marketing messages, and this is why they almost always fail. For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky.

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An Open Letter to Facebook

Techipedia: Tamar Weinberg

So, Facebook, when are you going to have a Business Center that regularly communicates with owners of small businesses or larger businesses who don’t place ad buys on your network? Is it trying to become a wiki? © 2006-2010 Tamar Weinberg. Do other community pages have walls? This one does not. All rights reserved.

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