2005 Foursquare Loyalty Social Networking 
Diva Marketing Blog
OCTOBER 15, 2010
Fast forward 24-months and "social service" is on its way to becoming the new darling of social media. Although we were seeing an upswing in the use of social networks, participation has escualted to include segments and "tribes" that were just tip toe-ing through the social web. in 2008 we were so innocent.
Laurel Papworth
AUGUST 1, 2010
Called Facebook “Credit&# it includes a real world component named, rather fetchingly, “App2User&# , which aims to encourage merchants and loyalty programs like Qantas Frequent Flyer points and Flybuys and whatnot to use the Facebook points social media system. Social Networks and Online Communities – maybe Twitter?
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