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API Widget Economy: Social Media Business Podcast

Laurel Papworth

Episode 3 focusses on monetizing APIs and looking at revenue streams from widgets. Companies that open their business databases and stream that data out, can have an army of hundreds of thousands (mostly) unpaid developers creating Facebook apps, iPhone apps and blog widgets to help sell their products and services. Amazon API.

Widget 88
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100 Personal Branding Tactics Using Social Media | chrisbrogan.com

Buzz Marketing for Technology

Pay attention to which widgets you use in your sidebar. Passports are accounts on other social networks and social media platforms. Twitter.com is a must if you have a social media audience. Facebook and/or MySpace are useful social networks where you can build outposts (see next list). Be thoughtful.