Ethics in Social Media: A Glossary | Bare Feet Blog
Bare Feet Studios
JULY 8, 2009
Blogola – like it’s sister payola , it refers to bloggers receiving products and services in exchange for media coverage. See “Astroturfing&# above for more. Sock Puppets are the paid marketers who pose as community members to create content on behalf of a client or their own company. All around bad news.
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