IBM SJ 45-4 | Ethnographic study of collaborative knowledge work
Buzz Marketing for Technology
JUNE 27, 2008
We conducted this study over a six-month period in 2003 and 2004 at five different business sites in the Boston area. We began the session by walking the participants through the storyboard and then encouraged them to comment. • Organizing meetings (flowchart) • Buying books/procurement (list). Approach and tools.
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