Sat.Aug 06, 2011

The Social Media Incubator

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How to Use LinkedIn for Marketing/Non-Sales Professionals – Part III

The Social Media Incubator

In parts I and II of our series on LinkedIn for Marketing/Non-Sales Professionals, we discussed ways to increase your credibility online and how you can make the most of the resources available on LinkedIn. Now let’s take a look at using the social site to evaluate a potential new supplier or partner before meeting in person. Say you’re considering working with a new supplier or partner company…wouldn’t it be nice to know more about the people you’ll be meeting with before walking into the

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