What Traits Define a Social Media Marketer?
Techipedia: Tamar Weinberg
JULY 8, 2008
Many companies just see this as a new avenue to push existing traditional marketing messages, and this is why they almost always fail. For example an article with “10 Reasons You Should Buy Travel Insurance&# is almost never going to go viral, it’s not surprising, shocking, interesting or in any way sticky.
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