The Most Overused Buzzwords and Marketing Speak in Press Releases
Adam Sherk
JUNE 29, 2010
I wonder if now that many press releases are seen directly by the public (skipping the media as the middle man) there is a tendency to use more marketing speak as a way to try to influence perceptions. Coming at this problem as someone who works in the nonprofit and health care sectors, let me add “community wellness&# to the list.
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