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Successfully Engaging Customers with a Cause

Buzz Marketing for Technology

Case Study at the Media Convergence Forum from Liz Cahill, VP of Marketing and Communications of Lee Jeans 13 years ago Lee recognized women were the top consumers of their jeans. And at the same time cause marketing was starting to take hold.

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The Top 25 Social Media Monitoring Tools [Updated for 2021]

Keyhole.co

Social media monitoring tools allow marketers to do the following: Get quality audience data. Glean.info is a market intelligence and social media monitoring tool that gets audience data from social media sites, online news, blogs, message boards, forums, and photo/video sharing sites. Glean.info.

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The Ultimate List of Social Media Acronyms and Abbreviations

Hootsuite

To help you crack the social media acronym code, we’ve collected the top social media acronyms, initialisms, and abbreviations every marketer should know. FB: Facebook. DM: Direct Message. On Twitter, Facebook, Instagram, and LinkedIn, users can “slide into” someone’s DMs by sending a private message. G+: Google +.