Newsjacking: David Meerman Scott’s New Book on Real-Time PR Is Released in Real-Time
Debbie Weil
NOVEMBER 14, 2011
DMS: Newsjacking is only available as an ebook and not via dead trees. It looks nice (color chapter headings, a few charts, embedded links) but not revolutionary. Wiley got the book into the various formats (Apple, Amazon, B&N, Sony, Scribd, etc.) If so, why? But I don’t see it as an either / or. What’s next?
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