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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

This social media glossary is a living document that will evolve as we add and subtract entries, expand our definitions, and provide more context for the most important social media terms. How the Twitter Algorithm Works. How to Use Twitter Analytics: The Complete Guide for Marketers. See Direct message.

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Justifying Social Media to the Big Wigs

Social Media Strategery

I worked with one team who had been investing a considerable amount of time in scanning the media for coverage related to their client, copying and pasting those articles into an MS Word document, formatting them consistently, uploading that one file to a shared drive, and then emailing their team with the location of the latest media coverage.

Gov 2.0 56
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Learn to Walk Before You Run | Social Media Strategery

Social Media Strategery

Before rolling out ANY type of social media application, whether it’s blogs, or a wiki, or microblogging, make sure that you do an assessment of your user culture first. Yammer is a microblogging application similar to Twitter, only it’s focused on businesses. Are they rewarded or punished for collaborating?

Gov 2.0 63
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An Open Letter to Facebook

Techipedia: Tamar Weinberg

With Facebook’s track record, I knew that, and I kind of respect that given the volume of junk reports they likely get that are answered in Facebook’s help documents. I want Facebook to look at this guy on Twitter. The problem is that Twitter didn’t try to market itself as a private platform. You are so right!

Facebook 277