Behind Every Great Blogger is an Even Greater Voice
ProBlogger
SEPTEMBER 24, 2012
Your voice has to resonate through a sea of white noise before its message will reach the market. It’s like a scrabble contest to see who can pluck the most pretentious sounding adverb out of his backside. Somehow it works because Pitchfork—for better or worse—has carved a reputation as an authority source.
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