Ignite Social Media

JANUARY 8, 2024

How do you define Impressions in social media? While the various social networks have slightly different definitions, generally each time your content appears on someone’s screen, it’s counted as an impression. What does Reach mean in social media? How are Video Views defined in social media?

Social Media 124

Social Media CPA CPM CPC 124

Ignite Social Media

JUNE 3, 2021

It’s no secret that TikTok has become a powerhouse social media network, but for brands and marketers using the app for their businesses it’s important to understand what TikTok analytics are accessible, and more importantly, what each metric means. Cost-per-Click (CPC): The average amount of money you’ve spent on a click.

Analytics 154

Analytics Brands CPA Marketing 154

Josh S Peters

SEPTEMBER 18, 2009

So as long as you keep your CPA (Cost Per Acquisition) below $4 you’re making money and have a positive ROI. A list of people who use social media, engage and interact with the brand. Remember, just like any metric ROI is a tool. That’s it. The Gap experience, as mentioned above is a good example.

ROI 100

ROI CPA Campaign Buy 100

Hootsuite

DECEMBER 10, 2019

While TikTok is new, its role in the social media landscape is not. Younger users have always flocked to new social networks. Brand awareness efforts on social are a waste if you’re sending your audience straight to the competition on Google. The social attribution gap closes. What you should do in 2020.

Trends 145

Trends Social Media CPA Sports 145

Keyhole.co

MAY 2, 2023

They struggle to monitor their social media presence online and tend to miss out on meteoric opportunities. Thanks to umpteen social media analytics tools, the analogy is starting to change for good. Affordable tools in the market don’t just mindlessly collect your metrics but give you advanced insights.

Analytics 52

Analytics Report Social Media Tools 52